Category: Responsive Design

Forget SEO recovery. It’s time to rebuild instead

In today’s digital world, site traffic is heavily influenced by algorithm changes and AI generated content. Yet, many websites struggle to keep pace because of outdated strategies like old content, keyword stuffing, and bad links. While SEO recovery services can help, they are often inadequate for long-term success. For businesses experiencing a downturn or even … Read More

How Often You Need to Redesign Your Website

Redesigning a website can be a time-consuming process filled with endless meetings, discussions on improvements, and proposals on how to enhance the overall user experience. However, the lifespan of a website design is fairly short, with industry standards suggesting approximately 2 to 3 years, though some may push their sites to last longer.  Furthermore, how … Read More

Websites for Attorneys: Creativity Within a Box

Podcast: Be that Lawyer Caroff Communications president Michael Caroff guests on a podcast hosted by Steve Fretzin, known as the “Attorney Whisperer.” Steve invited Michael on to talk about how to design effective lawyer websites that employ creative marketing principles, but maintain the professionalism needed.   Listen to the Podcast Michael: Clients don’t hire companies, … Read More

Show clients why they should choose your law firm by demonstrating how you are unique

When selecting an attorney, clients have a variety of professionals to choose from. In marketing your law firm, it is essential that you demonstrate what sets you apart from the competition. Thus, you need to provide potential clients good reasons why they should choose you. Remember that most — or all — competing law firms … Read More

The problem with “mobile-first” design

Since the introduction of the web to the general public in the early ‘90s, website design has gone through several iterations. With each stage, website constructors had to adapt their style to changing technology and user patterns. In this article, we take a look at where the industry stands today. First, a little history Looking … Read More

Ethical digital marketing: Websites, SEO, and PPC done right

It should come as no surprise to anyone that there are a lot of unsavory characters in this business. Because let’s face it, we’ve all (including me) been the recipients of nonstop email and Robo-call campaigns to try to get us to buy these services. But what has never ceased to surprise me are the … Read More

Is your website accessible to Americans with Disabilities?

The American with Disabilities Act (ADA) became law in July of 1990. Enacted by President George H. Bush, the intention of the law is to prohibit discrimination against people with disabilities and to guarantee that they be afforded the same opportunities as everyone else to be able to participate in the mainstream of day to … Read More

associations and accreditations

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